Your live Meta creative, counted and compared.

Every ad you are running is public in Meta's Ad Library. I go through yours and your competitors', count what is live, how long each one has been up, and what it says. Then I mark plainly which lines are fact and which are my guess. It comes back as a PDF. There is no call.

Sample breakdown Swimwear · UK · brand withheld

1. Observed 14 creatives live on the account today.
2. Observed 11 of them are single static images. 3 are video.
3. Observed 9 of the 14 went live in the last 21 days.
4. Observed One image ad has run unbroken since 4 March. 174 days.
5. Observed Messages split 6 discount, 5 fabric or product detail, 2 fit and sizing, 1 customer review.
6. Observed The closest competitor keeps 41 creatives live, 62% of them video.
7. Inferred The 174-day ad is probably holding the account up. Nothing stays live that long by accident.
8. Inferred New creative is going out at about one theme a week, mostly price-led. That reads like a content calendar rather than a test plan.
9. Inferred Video is the widest gap against the competitor set. Whether that is a budget call or a production one, I cannot tell from out here.

[ Illustrative sample, built from patterns common in the category. Not a real client account. ]

The number you have and the number you need are not the same number.

You know what the account spent last month and what it returned. You know which ad had the lowest cost per purchase last week. Between those two facts there is usually nothing written down: no record of which angles you have already tried, which ones you dropped and why, or what the brands you compete with have been running the whole time.

So the creative meeting runs on memory and opinion, and the most confident person in the room wins it. Six weeks later nobody can say whether the thing you stopped doing was the thing that was working.

The part nobody checks is the cheapest part. What your competitors are running, and have kept running, is sitting in public. It costs nothing to read and almost nobody reads it properly.

Four steps, in order. Each one is what makes the next one possible.

1. 01

   The outside read

   I pull everything you are running from Meta's Ad Library, plus three or four competitors you name. Counts, formats, how long each ad has been live, and what each one actually says. No access needed. You do not have to ask me for it — if you got my email, it is already done.

2. 02

   The breakdown

   I write it up. Where your creative mix sits against theirs, what has been running long enough to be worth asking about, and the questions I would want answered next. This is the free part, and it is where most conversations end. That is a fine outcome.

3. 03

   Your numbers

   Working together means read access to what actually happened: spend, cost per purchase, hook rate, results by creative. Every guess from step 02 then either holds up or does not, and you get told which.

4. 04

   The loop

   New creative gets built from angles your own results say have worked before, scored against those prior results, and cut if it does not clear the bar. Nothing goes live without you approving it. What happens next goes back into the record, so the next round starts from evidence rather than memory.

[ Where this is honestly at ] Steps 01 and 02 I do today, for anyone, free. Steps 03 and 04 only start once there is a paid relationship and access to your data — I am not going to pretend otherwise on a landing page. The end of this is a record that outlasts whoever is running your ads: what was tested, what worked, and why. That part is being built, not sold.

What I can see from outside, and what I cannot.

This is the whole basis of the thing, so it goes near the top rather than in a disclaimer at the bottom. Everything on the left you can verify yourself in about five minutes. Everything on the right is a hypothesis, and any tag on this site tells you which one you are reading.

Anyone who tells you they can read performance out of the Ad Library is either confused or counting on you not knowing the difference. You already know the difference. That is why the tags are on every line.

What arrives, and what it costs you.

Format

A PDF, attached to a reply from me. Written, not templated.

Turnaround

Two working days from your reply.

Contains

Every creative live on your account, counted and sorted by format, message and how long it has run. The same for the competitors you name. A side-by-side of the two. Then a short list of what I would want to test, with every line tagged so you know exactly what it is worth.

Needs from you

Your brand name and the competitors you actually care about. No ad account access, no analytics logins, no call.

Cost

Nothing, and there is no sequence behind it. If you read it and never reply, you keep the PDF and that is the end of it.

Ask for yours.

Three fields. I will reply from nadir@shunpo.ai with the breakdown attached, or with one question first if I need to know which competitors matter to you.

Brand name

Your email

Website — optional

Request the breakdown

This opens your mail app with the details filled in, so you can see exactly what is being sent.

Write to me directly instead, with your brand name and the competitors you care about: nadir@shunpo.ai.